The Art of Wine
Revel Cellars
Revel’s new site is focused to showcase their premium craftsmanship, proprietary wine storage solutions, and luxury custom cellars while driving qualified leads and conversions from homeowners, designers, and builders.
Visit the SiteWe wanted the site to make a stronger first impression with video, luxury typography and immersive imagery. In other words – show, don’t tell.
Revel Cellars designs custom wine storage solutions that maximize visibility, functionality, and capacity. Their handcrafted cellars blend innovative storage, premium materials, and bespoke design to enhance the collector experience and guest impact. With a personalized consultation process and industry-leading expertise, we wanted the redesign of the Revel site to be a digital companion to display the luxury craftsmanship and exceptional service behind every project.
The mobile experience was optimized for smooth navigation and visually striking imagery, while strengthening SEO and brand authority through strategic content marketing and compelling case studies.
Components were designed to allow audiences to quickly scan and be inspired by immersive projects, while streamlining navigation for smoother, more intuitive user journeys.
The site uses a luxury-forward visual language that blends sophistication with warmth. A dark, muted palette creates an atmosphere of exclusivity, while large, high-resolution photography communicates refinement, craftsmanship, and timeless design.
